business / markets
3 hours ago

Waitrose Reintroduces Free Coffee for Loyalty Members Without Purchase

Waitrose Reintroduces Free Coffee for Loyalty Members Without Purchase
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7 Highlights
  • Waitrose brings back free coffee for members starting January 27, 2025.
  • No purchase needed for free coffee under new My Waitrose terms.
  • Reusable cups required for getting the free coffee.
  • Jason Tarry led the policy to boost customer service.
  • Move comes as Waitrose faces competition from M&S.
  • Replying to customer desire, the plan allows in-store sipping.
  • The coffee offer enhances Waitrose's focus on loyalty benefits.
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