sports / hockey
1 day ago

Utah NHL Team Faces Trademark Hurdles Amid Naming Process

Utah NHL Team Faces Trademark Hurdles Amid Naming Process
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7 Highlights
  • Utah Hockey Club aims for a permanent name before 2025-26 NHL season.
  • USPTO rejects names like 'Yeti' and 'Outlaws' due to potential confusion.
  • The club has three months to appeal or address trademark rejections.
  • Fan input is vital in Utah's naming and branding process.
  • Team president remains hopeful despite naming setbacks.
  • Trademark challenges are similar to those of Vegas Golden Knights.
  • Options like 'Canyons' and 'Ice' have fewer trademark conflicts.
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