U.K. Media Partners with Ethical AI to Sustain Fair Journalism

2 hours ago

U.K. Media Partners with Ethical AI to Sustain Fair Journalism
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7 Highlights

  • Sky News and Guardian partner with ProRata.ai for fair creator remuneration.
  • The initiative launched on Nov 20, 2024, modernizes media with AI integration.
    • ProRata.ai ensures fair compensation and boosts journalistic integrity.
    • The partnership aims for high-quality journalism using advanced AI tools.
    • David Rhodes supports secure news practices with ethical AI for integrity.
    • Anna Bateson emphasizes importance of transparent attribution for trust.
    • Tech-media collaborations enhance media with ethical AI for content integrity.
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