22 minutes ago
Mt. Bachelor's Skiers Unite to Reclaim Their Beloved Mountain
Nytimes.com
- Locals unite to buy Mt. Bachelor, preserving ski culture.
- Dan Cochrane's joke spurred a serious $200M fundraising effort.
- Chris Porter joined Cochrane, strengthening the acquisition plan.
- Skiers in Oregon and beyond support the initiative.
- Fear of losing identity under corporate ownership fuels drive.
- Media coverage united Cochrane and Porter as campaign leaders.
- A website and email are key tools in the anti-corporate campaign.
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